About us  |  Contact  |  Twitter  |  Facebook  |  Pinterest  |  Instagram


 
News
 

Forever 21 unveils latest collaboration
American singer Khalid is the face of the brand’s menswear collection for s/s 17.

By Victoria Jackson

16 May 2017

Forever 21 has announced American singer Khalid as the face of its summer digital campaign for #F21XMUSIC and the brand’s menswear collection.
 
With nearly half a billion streams worldwide and a rapidly growing social following, Khalid’s authentic voice perfectly aligns with Forever 21 to connect with its shoppers.
 
“We’re so excited to collaborate with Khalid, a young artist whose music and style resonates with a large, diverse audience,” says Linda Chang, vice president of merchandising for Forever 21. “The #F21XMUSIC platform is all about highlighting true talent with fresh, compelling voices and Khalid fits perfectly. His youthful authenticity and sense of style embodies the spirit of both Forever 21 and our customers.”
 
The Forever 21 menswear collection includes a wide range of fashion-forward and affordable products, including apparel, shoes and accessories. The campaign showcases the breadth of the brand’s menswear and the versatility of the collection, highlighting summer staples such as denim jackets, swim trunks and t-shirts. 


 
 
MOST POPULAR
 
Newsletter
 
Sign up now to receive MWB's e-newsletter, packed with industry news and features. 
Captcha
 Security code
 

Related Stories
Mama Brown’s pop-up returns to London
Mama Brown’s pop-up returns to London

London’s largest ever pop-up store returns to King’s Road, Chelsea.

Subscribe to MWB
 

Get the inside story on the menswear trade as well as saving a massive 40%.

Get the inside story on the menswear trade as well as saving a massive 40%.
 
Subscribe Now
Advertise with MWB
 

Advertising in MWB reaches the buyers that matter and gets real results. Call Sharon on +44 (0)1484 846069 now to book your advert.

Advertising in MWB reaches the buyers that matter and gets real results. Call Sharon on +44 (0)1484 846069 now to book your advert.
 
Download media pack
MWB May Issue 239
 

Read the latest issue of MWB magazine.

Read the latest issue of MWB magazine.
 
Read the latest issue online